If you’re building a clothing brand or designing a collection, one of the details that will set you apart is your label. A well-designed clothing label does more than show the brand name: it speaks to your identity, quality, and attention to detail. Here’s a full walk-through of how to create the perfect custom clothing label, with practical steps, tips and link-backs to helpful resources.
1. Define the Purpose & Brand Identity
Start by asking: what does the label need to communicate? Is it purely functional (size/composition), is it a designer brand tag, or a luxury finish? Your label should reflect your brand’s tone: casual/street-wear, premium/high-end, eco/sustainable, etc.
Think about:
- Brand name, logo, tagline
- Colour palette and typography
- Material feel (cotton, satin, woven, leather)
- Placement on the garment (neckline, side seam, external, interior)
This step grounds everything else that follows. If you need inspiration or to see the full product range, check the “Our Products” section of the supplier’s site. See: “Our products”
2. Choose the Type of Label & Material
Next, you’ll need to choose the label type and material — this is where the feel and durability come into play. Some common types:
- Woven labels: High-quality weave, durable and premium look. The supplier mentions that their woven labels are still produced using Jacquard-type looms and are suited for high end garments. %sitename%
- Printed labels: More cost-effective, can use cotton, satin, polyester; ideal for size chips or composition labels. %sitename%
- Leather, PVC, cotton, cardboard tags: For different looks and applications. See the “Our products” page for full list. %sitename%
When selecting material, consider washing/drying durability, comfort (will it irritate skin?), branding impact, cost and minimum order quantities.
3. Create the Design & Layout
With your material and type chosen, design is next. Key design elements:
- Brand logo and name: clear and legible
- Text: size, composition, care instructions (if applicable)
- Colour contrasts: ensure readability
- Shape and size: how big will it be, how will it sit on the garment
- Finish: folded labels, single label, extra hang tag, etc
It’s a good idea to request a sample pack at this stage so you can feel materials, check print quality, colour accuracy and how the label behaves when sewn in. For example the supplier allows you to order a sample pack (up to 5 different samples) to test. %sitename%
Also be sure to consider how the label will be sewn or applied: seam allowance, edge finishing, stitching visibility.
4. Review Regulatory & Practical Requirements
Even the most stylish label must meet practical standards:
- Size and composition labels (fabric content, country of origin, care icons) may be required by law in your region.
- Colours and contrasts must be readable.
- Material must stand up to wash/dry cycles if inside garments.
- Consider how the label interacts with the garment (comfort, abrasion).
The supplier’s blog section has articles on “Clothing Label Regulations in Europe” and “Care Labels: Decoding Washing and Drying Instructions”. %sitename%
This step ensures your label isn’t just aesthetic but functional and compliant.
5. Choose a Supplier & Order Samples
Once design and specs are ready, pick a supplier and order proof/sample. Some tips on selecting a supplier:
- Look at their product range (“Our products” page) to see level of craftsmanship. %sitename%
- Ask for minimum order quantities, lead times, cost breakdown.
- Request actual samples rather than just mock-ups, so you can review material feel, durability, colour.
The supplier referenced offers a sample pack option. The “Sample” page outlines how you can receive multiple label samples to compare. %sitename%
When you receive samples: attach them to actual garments, wash/dry them if possible, inspect stitching and label durability.
6. Finalise Specifications & Place Production Order
With your sample approved, finalise your spec sheet:
- Label type, material, size, shape, finishing
- Print or weave details (colour codes, typeface)
- Placement on the garment
- Quantity, delivery schedule, shipping method
- Packaging and bundling instructions
Then place your production order, confirming lead times, payment terms, proof of quality control if necessary.
7. Implement & Quality Check
Once the labels arrive and are sewn into garments (or tags attached), do a final quality inspection:
- Check colour and material match sample
- Check sewing and placement are consistent
- Check readability of text and logo
- If the label has composition/care instructions, check they match the garment materials
- Do wash/dry tests (especially for internal labels)
This final step ensures that your labels enhance your brand rather than detract.
8. Market & Leverage Your Label
Your label is also a branding opportunity. Consider:
- Highlight it on product pages or packaging: e.g., “Look at our premium woven label, crafted for durability”
- Use the label as part of your unboxing or packaging experience
- Consider extra elements like hang-tags, folded labels, or limited-edition label finishes
- Link your label to your brand story: e.g., sustainable cotton labels, artisan woven labels
The supplier’s “About us” page emphasises that they specialise in high-quality custom labels tailored to the brand identity—from concept to completion. %sitename%
By positioning your label as part of the brand experience, you add perceived value and differentiation.
9. Review & Iterate
Once your garments are out in the market:
- Collect feedback (customer comments on label comfort, durability)
- Check returns or quality issues relating to labels
- Iterate next batch based on findings (for example a softer material, smaller size, different placement)
- Monitor costs and production lead times for optimisation
Given fashion cycles and evolving brand identity, you’ll likely iterate the label design at some point. Having done the systematic step-by-step process means future versions will be faster and more refined.
Why This Matters
A custom clothing label is more than a tag—it’s a brand statement. When done thoughtfully, it elevates your garment from “generic” to “crafted.” By following these steps—defining identity, selecting materials, designing carefully, checking regulation, sampling, producing, implementing and iterating—you ensure that your label supports the brand narrative and stands out in a crowded market.
For further reading, inspiration and updates on labeling trends, check out the blog section on the supplier site. See: “Blog”
Also, if you’re ready to view what’s possible or request a quote for your next label batch, explore the full product catalogue. See: “Our Products”
And of course, if you have questions or need help, the contact page is ready. See: “Contact”
Best of luck building that perfect label—it’s one of the small details that can really make your brand shine.
Internal links summary:
- Explore label types and materials: Our Products
- Order sample packs to test materials/designs: Sample
- Gain deeper insights and labeling tips: Blog
- Learn more about the supplier behind the labels: About Us
- Contact for quote or assistance: Contact